Crisp

Crisp is a retail demand sensing and supply chain analytics platform built specifically for consumer packaged goods brands selling through grocery retail channels. It aggregates point-of-sale data from major retailers in near real time, giving CPG brands unprecedented visibility into how their products are selling across every store, and uses AI to detect demand signals, inventory gaps, and promotional lift patterns that would otherwise take weeks to surface through traditional retailer data feeds. Crisp enables brands to respond to market signals faster, reducing out-of-stocks and improving forecast accuracy.