Blue River Technology

Blue River Technology, a John Deere company, develops AI-powered precision spraying systems using computer vision to identify individual plants in the field and apply herbicides only where needed, dramatically reducing chemical usage by up to 90%. Its See & Spray technology uses deep learning models trained on millions of plant images to distinguish crops from weeds in real time at field speeds. The platform represents a major leap in sustainable agriculture by combining robotics, AI vision, and precision application hardware.